The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

#NOTCOMINGSOON Agency: FRED & FARID / NEW YORK + MOONWALK FILMS / PARIS Client: Remy Cointreau / Louis XIII Category: Consumer - Brand or Product Integration into Storyline / Film
#NOTCOMINGSOON Agency: FRED & FARID / NEW YORK + MOONWALK FILMS / PARIS Client: Remy Cointreau / Louis XIII Category: Consumer - Brand or Product Integration into Storyline / Film
Game of Balls Agency: M&C Saatchi / Sydney + Bang PR / Sydney + Digital Playground / Los Angeles Client: Blue Ball Foundation Category: Consumer - Brand or Product Integration into Storyline / Film
Finding Donut Agency: Pereira & O'Dell / San Francisco Client: Skype Category: Consumer - Brand or Product Integration into Storyline / Film
What Lives Inside Agency: Pereira & O'Dell / San Francisco Client: Intel Category: Consumer - Brand or Product Integration into Storyline / TV (Drama, Comedy or Reality Series)
CONAN Clueless Gamer for Fallout 4 Agency: Team Coco / Los Angeles + Turner Entertainment Networks / New York + Fearless Media / New York Client: Bethesda Game Studios Category: Consumer - Brand or Product Integration into Storyline / TV (Drama, Comedy or Reality Series)

2016 Branded Entertainment Best of Discipline Pencil

FRED & FARID / NEW YORK + MOONWALK FILMS / PARIS

Remy Cointreau / Louis XIII

#NOTCOMINGSOON

Consumer - Brand or Product Integration into Storyline / Film

BE16019G

2016 Branded Entertainment Gold Pencil

FRED & FARID / NEW YORK + MOONWALK FILMS / PARIS

Remy Cointreau / Louis XIII

#NOTCOMINGSOON

Consumer - Brand or Product Integration into Storyline / Film

BE16019G

2016 Branded Entertainment Bronze Pencil

M&C Saatchi / Sydney + Bang PR / Sydney + Digital Playground / Los Angeles

Blue Ball Foundation

Game of Balls

Consumer - Brand or Product Integration into Storyline / Film

BE16020B

2016 Branded Entertainment Bronze Pencil

Pereira & O'Dell / San Francisco

Skype

Finding Donut

Consumer - Brand or Product Integration into Storyline / Film

BE16021B

2016 Branded Entertainment Merit Award

Pereira & O'Dell / San Francisco

Intel

What Lives Inside

Consumer - Brand or Product Integration into Storyline / TV (Drama, Comedy or Reality Series)

BE16074M

2016 Branded Entertainment Merit Award

Team Coco / Los Angeles + Turner Entertainment Networks / New York + Fearless Media / New York

Bethesda Game Studios

CONAN Clueless Gamer for Fallout 4

Consumer - Brand or Product Integration into Storyline / TV (Drama, Comedy or Reality Series)

BE16075M

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